Rona Binay
ronabinay@gmail.com


Designer, art director based in NYC—focusing on visual identity, brand expression, environmental graphics and interactive experiences.



Shop
RBeads



Selected Projects
Prada Epicenter 
Prada Social Media
C&B Bakery
Raoul’s Bakery
Office US Atlas
Sotheby’s NYC
Diner Milan
the Paris Review



Work Experience (2011—)
Medium
2x4
Pentagram
Local Projects
Benjamin Critton A.D.
Ana Kraš
Natalie Jeremijenko
Birsel + Seck
Building Istanbul

Visiting Critic
Pratt, Senior Thesis
Pratt, Graphic Design Intensive II
Parsons, Core Typography
Parsons, Typography Lab
SVA, Information Graphics

Selected Clients
Prada, GQ, Lincoln Center, Sotheby’s, 1stDibs, Arper, Calvin Klein, Conde Nast, Adidas Originals, Samsung, Google, Data & Society Research Institute, the Paris Review, Storefront for Art and Architecture, Surface Magazine

Mark

Arper: Sustainability




The sustainability approach of Italian furniture brand, Arper debuted at the Stockholm Furniture & Light Fair 2020 under the theme, “Designing the World We Live In” along with a campaign on social media sharing the brand’s insights with wider audiences. 

The sustainability cards including quotes, questions and answers are used throughout the fair as well as social media content. 

Partner-in-charge: Susan Sellers
Strategy: Ian Reagan
Designed at 2x4


Animation of diagram: Jaejin Ee





Mark