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Rona Binay
ronabinay@gmail.com

Creative director based in NYC—focusing on visual identity, brand expression, environmental graphics and interactive experiences.


Selected Projects

1stDibs
Diner Milan
C&B Bakery
Raoul’s Bakery
Sotheby’s NY
the Brooklyn Rail
David Geffen Hall
Prada Epicenter 
Prada Social Media
Arper: Sustainability
Arda Yeniay
Office US Atlas
An Ode to NYC
the Paris Review
the New York Times


Work Experience (2011—)
Apple (Currently)
Medium
2x4
Pentagram
Local Projects
Benjamin Critton A.D.
Ana Kraš

Visiting Critic
Pratt, Senior Thesis
Pratt, Graphic Design Intensive II
Parsons, Core Typography
Parsons, Typography Lab
SVA, Information Graphics
Mark

1stDibs Website




1stDibs is a digital-first luxury retailer offering an exquisite assortment of goods – from antique furniture and jewelry, to art, fashion, lighting, and decor. Working closely with the 1stDibs team a new iconic visual identity and flexible design system that embodies the brand’s eclectic sophistication is developed. The new system underscores the design stories behind each object and highlights 1stDibs’ superlative curation. To ensure a streamlined customer experience, we implemented the system across 1stDibs’ digital channels, including responsive layouts for its online storefront, editorial platform, and newsletter.

Designed at: 2x4 
Creative Director: Timothy Gambell
Typefaces: Cardinal Classic Short, Neue Haas Unica
Mark