Rona Binay
ronabinay@gmail.com

Creative director based in NYC—focusing on visual identity, brand expression, environmental graphics and interactive experiences.



Selected Projects
Office US Atlas
the New York Times
Sotheby’s NY
Diner Milan
Prada Epicenter 
Prada Social Media
Arper: Sustainability
Arda Yeniay
1stDibs
Designed at Medium
C&B Bakery
Raoul’s Bakery
the Paris Review



Work Experience (2011—)
Apple (Currently)
Medium
2x4
Pentagram
Local Projects
Benjamin Critton A.D.
Ana Kraš

Visiting Critic
Pratt, Senior Thesis
Pratt, Graphic Design Intensive II
Parsons, Core Typography
Parsons, Typography Lab
SVA, Information Graphics


Mark

Prada, Social Media

 



A series of iconography for Prada’s Instagram account, used from 2019–2021. All categories are represented by a family of Prada’s signature triangle mark.

The 12 categories include: Out Now, Sound Of, Arrivals, Inside, Pradasphere, Model Journey, In Print, Spotlight, Spotted, Runway, Fondazione, BTS.

Designed at 2x4
Team: Sung Kim, Rona Binay, Jieun Rim, Anna Kulachek, Nancy Hong




Spotlight

Pradasphere

Out Now

Sound Of


Prada Group

Model Journey


Mark