C&B Bakery
Rebranding for C&B cafe/bakery, which is located on the corner of Tompkins Square Park in East Village. C&B opened by chef/baker Ali Sahin in 2015.
The branding elements use bold and clean typography with the use of colors; black & white. The logo uses the Mabry’s playful letters “C” and “B”; accompanied with a customized ampersand.
The leaf mark, which was part of the previous branding is simplified and vectorized for multiple uses. The leaves are originally traced from the iconic tree at Tompkins Sq Park by Ali when he first opened C&B and felt that it was an important part of the branding.
Typefaces: Mabry Regular, Monument Grotesk
The branding elements use bold and clean typography with the use of colors; black & white. The logo uses the Mabry’s playful letters “C” and “B”; accompanied with a customized ampersand.
The leaf mark, which was part of the previous branding is simplified and vectorized for multiple uses. The leaves are originally traced from the iconic tree at Tompkins Sq Park by Ali when he first opened C&B and felt that it was an important part of the branding.
Typefaces: Mabry Regular, Monument Grotesk
